Graphic design is the art of creating visual compositions to solve problems and communicate ideas through typography, imagery, color, and form. There are several types of graphic design, each with its area of specialization. Here are some of the most common types of graphic design:
Visual identity graphic design: This type of graphic design is used to create visual elements of brand identity such as logos, typography, color palettes, and image libraries that represent a brand’s personality.
Marketing and advertising graphic design: This type of graphic design is used to create designs for marketing and advertising purposes. It includes designs for print ads, billboards, social media ads, and more.
User interface graphic design: This type of graphic design is used to create user interfaces for digital products such as websites and mobile apps. It includes designing buttons, menus, and other interactive elements.
Publication graphic design: This type of graphic design is used to create designs for publications such as books, magazines, and newspapers. It includes designing layouts, selecting fonts, and creating illustrations.
Packaging graphic design: This type of graphic design is used to create designs for product packaging. It includes designing labels, boxes, and other packaging materials.
Motion graphic design: This type of graphic design is used to create motion graphics for television, film, and other digital media. It includes designing animations, special effects, and other visual elements.
Environmental graphic design: This type of graphic design is used to create designs for physical spaces such as museums, exhibitions, and retail stores. It includes designing signage, wayfinding systems, and other visual elements that help people navigate physical spaces.
Art and illustration for graphic design: This type of graphic design is used to create original artwork and illustrations for use in graphic design projects.